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7 Reasons Every Small Business Should Have a Website - Small Business by Susan Ward


Should your small business have a website? Yes!

Many small businesses are still not using the internet to conduct business. In fact, 46 percent of  U.S. small businesses still don’t have a website for their company, according to a survey by research firm Clutch.

The first reason why small businesses need a website, even if your business has five employees or less, is because that's where so many of your potential customers are for so much of the time.


For instance, a study by comScore Canada found that Canadians spend an average of 36.3 hours browsing in one month's time, while Americans spend 35.2 hours online every month. (This study also found that Canadians spend more time online each month than anyone else.)


Social Media Marketing for Businesses


"Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales." Wordstream - Online Advertising Made Easy

Integrating your website with social media can increase website traffic, raise brand awareness, create communication with key potential clients or customers, amongst other marketing strategies. 

We can guide you through the process of integrating social media with your website and formulating a social media program that will enhance your marketing goals.


Design Philosophy


Our websites can make your product or service “come alive” and stand out locally, regionally, or even globally. Our goal is to make your website look and function the way that you want it to while impressing visitors with a clean and sharp design. We can design and launch your website with a minimum of frustration and effort.


We use a variety of software to create logos, graphics, and animation. Our tools make it easy for visitors and customers to navigate through your website. Color, tone, balance, and visibility come together in your website’s overall presentation. Our designs will dovetail with your branding strategy to help you sell your products or services. 


Affordable and Effective Writing
With limited time and budgets for websites, our clients frequently need us to fast track their project. Think of it as “urgency meets opportunity” but despite such limitations, we’ll thoroughly discuss your business with you and research your competition. Based on what we learn and using the content (graphics, photos, written material) that you provide, we can quickly create your website’s foundation.
If you don’t have all of the content you need for your website, we can help you with our affordable writing service. With four decades of experience in marketing and technical writing,  we  know how to maximize content usage, keywords, and phrases. We understand the value of “writing it once and using it many times”.  


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